Produced by Super Good Films R B Chowdry, directed by 'Iyarkai' Jananathan, Jeeva has a different kind of role in 'E.'
Chowdry who usually makes his pooja functions simple, decided to make an exception for his dear son. Not only did the invitation weigh almost a kilo, the sets were made on a grand scale too for the inauguration.
The function took place at the AVM a/c floor. Kamalahasan lit the lamp and inaugurated the film. This was followed by Ajith-Vijay jointly lighting the lamp. Super Good's usual hero Sarath, heroine Nayantara, Silambarasan, Parthiban and other stars, blessed Jeeva.
Jeeva was the picture of happiness as Kamal spoke. "Chowdry sir has lit the lamp in the lives of so many. I feel privileged that I should light the lamp for inaugurating his film. Jeeva started his artistic journey as a child star. He should make a mark as a mature star."
Sarath Kumar blessed Jeeva by saying, "Jeeva acted as my grandson in 'Suryavamsam' and he is a hero today. Having proved his acting abilities even as a child, I believe he will become a famous star like Kamal one day."
To go with the film title, director S P Muthuraman spouted the Thirukkural "E dhal isaipada vaazhdhal' when he conveyed his blessings.
K S Ravikumar conducted the proceedings in a spirited fashion. He invited Prakashraj to the dais by saying, "I love you, da," and in response, Prakashraj took the mike and said, "Nanri da, Chellam" and the audience burst into laughter.
Jeeva garlanded all those who spoke and blessed him, and Chowdry concluded the function by thanking all present.